Consumer Brands
Feastables.
A chocolate brand founded by Jimmy Donaldson, bringing the creator known as MrBeast into a consumer product business.
OFFICIAL WEBSITE
Visit FeastablesPEOPLE IN THIS STORY
MrBeastEXPLORE THE FIELD
Consumer Brands
WHAT THE BUSINESS OFFERS
The work behind
the name.
Chocolate
A consumer product range sold under the Feastables name.
Retail presence
Products encountered through retail and brand channels.
Brand storytelling
A consumer identity connected to Donaldson’s public work.
01 / THE BUSINESS IN FOCUS
An audience can introduce a product. The product must stand on its own.
Feastables connects the recognition of MrBeast with an actual food product. Jimmy Donaldson’s media work provides a route into awareness, while the chocolate has its own packaging, purchase decision and place in a retail environment.
The brand is distinct from the video channel, the Beast Games series and Beast Philanthropy. They share a connection through Donaldson without becoming the same organization or offer. The linked biography traces that wider landscape; this portrait focuses on Feastables as the primary consumer business selected for the collection.
THE REFERENCE DESK
Read the
underlying record.
Official sources accompany this portrait. Company descriptions record the business’s own account of its offering and development.
- feastables.comFeastables: official website
Brand image: Feastables — image source.
Our editorial approachBEHIND THE BUSINESS
