01Digital Business
Codie Sanchez
Contrarian Thinking / Contrarian Capital
Everyday service companies and the responsibilities of ownership connect Sanchez's media work, educational platform, related ventures and writing.
MADE OF AMBITION.
Every beginning belongs to someone.Lives to explore
INSIDE THE AMBITION FILES
The people.
The turning points.
The ambition.
Meet the founders and entrepreneurs whose choices became companies, communities and careers.
Enter the collectionENTREPRENEUR BIOGRAPHIES06 FIELDS OF BUSINESS
THE COMMUNITY BUILDER / GYMSHARKBen
Ben
Francis.
An early idea. A fitness community. A brand.
MA
Different backgrounds. Different decisions.
A closer look at the lives behind business.
01 THE EDIT
There is more than
one way to begin.
READ THEM SIDE BY SIDE
There is no
single starting line.
Two biographies. Two different beginnings. Follow the people behind Gymshark and Spanx.
A FITNESS COMMUNITYGymshark
Ben Francis
The Gymshark story follows Francis from producing garments in a garage to leading an international fitness brand and navigating investment and organizational growth.
A PRODUCT IDEASPANX · Sneex
Sara Blakely
A wardrobe experiment led Blakely through design, manufacturing, branding and retail demonstrations, followed by the development of SPANX and Sneex.A COMPANY NAME IS ONLY THE BEGINNING.
Look a little closer.
There is a person there.
02 FIND YOUR FIELD
Follow your
curiosity.
From the things we wear to the technology we use. Six fields, and the people working within them.
010203040506
Technology
Ideas that change what becomes possible.
Consumer Brands
The names that become part of everyday life.
Digital Business
Building for a world that stays connected.
E-commerce
Products, customers and a different way to trade.
Finance & Investing
The people making decisions about capital.
Media & Marketing
Where attention becomes a business.
A FEW MORE PEOPLE TO KNOW
Different worlds.
The same curiosity.
03 ANOTHER PERSPECTIVE
A name you know.
A story you might not.
THREE WAYS INTO THE COLLECTION
Follow a thread.
See where it leads.
An idea is another.
An idea becomes a brand.
Begin with the product, then meet the person who brought it to life.
The systems behind scale.
Technology, operations and the businesses built around them.
An audience opens a door.
Explore the connections between content, attention and enterprise.
HOW TO READ MADE OF AMBITION
Stay curious.
Look closer.
A business story makes more sense when the person, the decisions and the underlying record sit together.
Our perspective01
Start with a life.
Backgrounds, experiences and the beginnings that came before a familiar name.
02
Follow the decisions.
The work, ventures and changes in direction that shape a professional journey.
03
Look at the record.
Biographical details, references and photo credits keep the material close to its sources.
Sources & editorial approachTHE PEOPLE / IN FOCUS
Ten lives.
Ten different paths.
Different backgrounds, businesses and ambitions. Take a closer look at ten people in the collection.
Meet every entrepreneur
Digital Business
Iman Gadzhi
Educate · IAG Media
Read the biography
Digital Business
Leila Hormozi
Acquisition.com
Read the biography
Digital Business
Luke Belmar
Capital Club
Read the biography
Consumer Brands
Samuel Onuha
ICON Amsterdam
Read the biography
Digital Business
Tristan Tate
The War Room
Read the biography
Digital Business
Joule Sullivan
Custom Made Business Setup · The Sartorial Shooter
Read the biography
Digital Business
Hamza Ahmed
Library of Adonis / Educational Content Creators
Read the biographyConsumer Brands
Ben Francis
Gymshark
Read the biographyConsumer Brands
Sara Blakely
SPANX · Sneex
Read the biography
Technology
Melanie Perkins
Canva
Read the biographyEvery name opens a different story.
Explore the full collectionTHE BUSINESS / THE PERSON
You know
the name.
Meet the person.
Products you use. Names you recognise. There is a life behind each of them.
Find your next biography